White Hat Link Building 


Arguably one of the most difficult aspects of SEO is link building. Link building is still an important part of SEO and without links, you’ll struggle to rank your pages for your target keyword.

I have vast experience in link building, in fact, it’s where my SEO career started. Good quality link building is vital for the majority of SEO campaigns, however, they are often neglected or ignored. Hiring me as your link building specialist, I will ensure each link I acquire is of high value, on a relevant and authoritative site and is pointing to your target page. Over time, you will see your site strengthen its domain, grow in rankings and increase organic traffic.

Why You Need Link Building Services

Link building is an important part of SEO services as it allows search engines to find new pages on your site and determines which pages should rank higher in the search results.

The majority of keywords most businesses want to rank for are fairly competitive. This means that you will need to do more than just optimise your content to rank for your target keyword.

Links will need to be gained to ensure we are outranking our competitors in the search results.

Link building is one of the most important Google ranking factors, alongside:

If you ignore one of the most important factors of SEO, you will struggle to see the results you want.

Off-Page SEO Services I Offer

I offer a wide range of off-page SEO services that are all tailored to the specific needs and requirements of the client.

I don't have packages based on budget.

Everything I do is based on what’s right for the client.

Off-page SEO services include:

  • Target pages - I take a data-driven approach to identify which pages we should target with links.

  • Link profile audit - I will review your website's links to determine the quality of your backlink profile.

  • Link prospecting - I will build a list of relevant, authority websites to outreach for a link.

  • Link acquisition - I will outreach to a number of journalists, media outlets and bloggers to acquire a link. 


Why Hire Me As Your Outreach Specialist?

Link building is a very manual process that takes up a lot of time. The majority of businesses or agencies don’t have the time to reach out to journalists or blogs and ask for a link. As an experienced link builder, I have a process in place that allows me to prospect and outreach to qualified websites efficiently and with great success.

You can trust me to build white hat links that will help improve the performance of your target pages and increase organic traffic.

I am honest and transparent and there are no smoke and mirrors when hiring me as your outreach specialist.

How Do I Acquire Links?

I acquire links in two main ways.


The first is through outreach.

This means I am sending emails to contact website owners in regards to a link placement on their website. There are many link building tactics I use to gain a link:

  • Guest Posting
  • Sponsorships
  • Resource Pages

Every website I find is found manually through a process called ‘prospecting’. This is where I manually review websites found on Google to ensure the websites we want to target is relevant, authoritative and of high quality. 

The type of links I gain are “contextual links’.

These are links that are placed in the body of an article or a piece of content. These are the highest quality and most impactful links that will drive the best SEO rankings.


The second way I gain links is through existing relationships.

Through years of outreaching,  I have built relationships with bloggers and journalists that allow me to quickly and easily gain links for your website.

This tactic is generally more effective and less time-consuming than manual outreach. This means you will see results quicker!


Talk To A Link Building Specialist

Let us help you get your business more visibility

Link Building FAQs

What is white hat link building?

White hat link building is an approach to driving traffic to a website through (SEO) techniques that follow Google's guidelines.

How important is link building?

Link building is one of Google’s most important ranking factors. If your key service pages do not have links, you will struggle to rank for your target keyword and see any growth in traffic and revenue.

How much does link building cost?

Each client's requirements are different and I tailor my pricing to the needs of the client. Generally speaking, the more competitive a keyword is, the more links we will need. The more links we need, the higher the cost will be. Don’t expect to rank for a national keyword overnight!

Do you do one-off on link building projects?

Yes, I offer one-off link building projects to clients that are only looking for link building.

How quickly will I see results?

Once I have identified the right pages to target, I will review the number of links our competitors have to get a round idea of how many links we need to rank for our focus keyword. The length of time it takes to rank for a keyword depends on the level of competition and budget of the client.

How will link building help my business? 

Link building allows Google to find your pages and boost your webpage's rankings. The higher rankings you have for a commercial keyword, the more traffic you will generate. The more traffic you get, the higher the chance of conversions, leads and sales.

Do you purchase links?

When outreaching to websites, bloggers often want an editorial fee to publish content on their website. Anytime this happens the client will be notified to see if they are happy to go ahead with the link. All editorial fees are paid for by the client.

How do you decide which pages to target? 

I will conduct keyword research and review your current site’s level of optimisation for relevant commercial keywords. Once we have identified any gaps and opportunities, we will look to update your existing pages or create new pages to optimise. This allows us to have content on your site that your target customers are looking for.